Masterful Mobile
Masterful Mobile

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Product pages

Relevant CTA

The main Call to Action should fit the context. Eg. 'Apply now' if next to key details about a bank account, etc.

Who's done it well

View vertical best practice examples (where applicable).

How to test this

On key product pages, check to see if the main Call to Action is appropriate to the scenario. Eg. 'Apply now'.

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