Masterful Mobile
Masterful Mobile

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How to build masterful mobile websites

Learn more about how to improve your mobile site's user experience.

Uncover customer insights

Identify areas in the user journey where most customers drop out, using quantitative tools like web analytics reports and qualitative research.

Conduct user testing to understand customer pain points within the five user experience categories.

Design and implement solutions

Set goals and prioritise ways to fix these gaps in your user experience.
Identify solutions to help you get started. The web.dev site is a great resource for the latest tools and technologies – along with guidance and inspiration to help you solve your customer pain points.

Test and learn

Commit to continually testing and improving your mobile site. Delivering a great user experience is never a one-off process. Regularly monitor your mobile site's speed with WebPagetest, or through your analytics reports.

Uncover customer insights

Identify areas in the user journey where most customers drop out, using quantitative tools like web analytics reports and qualitative research.

Conduct user testing to understand customer pain points within the five user experience categories.

Design and implement solutions

Set goals and prioritise ways to fix these gaps in your user experience.
Identify solutions to help you get started. The web.dev site is a great resource for the latest tools and technologies – along with guidance and inspiration to help you solve your customer pain points.

Test and learn

Commit to continually testing and improving your mobile site. Delivering a great user experience is never a one-off process. Regularly monitor your mobile site's speed with WebPagetest, or through your analytics reports.

Resources

Test My Site

Check your site's mobile speed and get personalised recommendations for improving load times.

CRO course

Learn how to perform conversion rate optimisation on your site.

web.dev

Learn and apply the latest web capabilities to your own sites and apps.

AMP project

Learn how to build high-performing web pages with AMP.

Progressive Web Apps (PWAs)

Use PWAs to combine the best of web and app functionality.

Grow My Store

A tool to boost your retail business with a quick and easy evaluation of your website.

Material Design

Make beautiful websites faster – with a Material Design system.

Lighthouse

A free auditing tool that helps improve your website's quality, accessibility and overall performance.

Squoosh

Optimise load times by compressing and converting your site's images.